The Salesforce AppExchange Celebrates a Decade of Innovation


AppExchange 10th

The Salesforce AppExchange turns 10 years old this year. What once started as a vision to allow customers and developers to create and sell apps has blossomed into a one-stop shop for companies to find everything they need to run their businesses. Salesforce built a destination for extending the Salesforce platform and the use of cloud apps into almost every department of an organization. It isn’t hard to see why the Salesforce AppExchange is the #1 business app marketplace; it is easy to navigate, easy to use, and has a high standard of security.

Easy to Navigate

Salesforce created the AppExchange navigation to be simple. Whether you are looking for something specific or want to browse the 2,900+ apps, finding what you need is uncomplicated and painless. The AppExchange features filters for platform type, price, editions, ratings, and languages. Additionally, the left pane allows filtering by collections, categories, and industries. If you aren’t sure what you want but would like to browse, the AppExchange has you covered. The left pane includes links to the most popular, new, and free apps available. A search bar is also available at the top of every page in case you decide to redirect your search after you’ve started.

Easy to Use

The Salesforce AppExchange makes finding the right app for your business easier than ever. All of the relevant information for an app is available simply by clicking on the app. Each app has a listing that includes the rating, pricing, and release date. Additionally, the listings include tabs to select the overview, app details, app reviews, and the provider. If you decide the app is right for you, there is a Get it Now button that launches the installation process. If you decide the app isn’t right for you and want to keep browsing, there are similar apps listed at the bottom of the listing that customers installed. Any app can be previewed by hovering over it for a brief description prior to clicking on the listing.

High Standard of Security

Salesforce puts an emphasis on excellence by requiring a high standard of security for the AppExchange. Every app on the AppExchange and must go through a 6-8 week review process. The review process includes a two-part assessment of quantitative and qualitative requirements. The quantitative assessment is a question and answer round to review the policies and procedures required for the app to become available on the exchange. The qualitative assessment is a series of tests on the network and applications of the app. Not only do apps have to meet precise criteria, they also have to successfully pass periodic security reviews after the app is released to the market.

 
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