Scaling Programs and Fundraising with Salesforce
Child Bridge is a nonprofit organization dedicated to providing foster and adoptive families with the resources and support they need to care for children in need. Guided by a mission of compassion and community-building, Child Bridge offers programs and classes to help families navigate the foster care system and creates fundraising initiatives to sustain its vital work.
As the organization grew, so did the need for a scalable, integrated solution to manage both its programs and fundraising efforts efficiently, ensuring that staff could spend more time serving families and less time on administrative tasks.
The Challenge
Child Bridge plays a critical role in supporting families across its community, connecting them with the tools and services needed to care for children in the foster system. However, as its programs and donor base expanded, existing processes and technology were no longer sufficient to meet demand.
Prior to engaging Prolocity, Child Bridge faced several operational challenges:
- Fragmented systems: Program registration and fundraising data were spread across multiple platforms, making it difficult to consolidate and analyze information.
- Manual processes: Staff were burdened with repetitive, time-consuming data entry tasks, taking focus away from mission-driven work.
- Limited fundraising insights: Without streamlined donor data, creating targeted fundraising campaigns and donor segments was inefficient and ineffective.
- Lack of scalability: Existing systems were not equipped to handle the growing number of program participants and donors.
To continue expanding its impact, Child Bridge needed a centralized, scalable solution that connected program management and fundraising in one place.
The Solution
Nonprofit Success Pack
Zapier
Classy
Webflow CMS
Event Calendar App
Prolocity partnered with Child Bridge to implement a unified Salesforce solution tailored to the organization’s program and fundraising needs. By integrating third-party tools and automating core processes, Prolocity helped Child Bridge eliminate inefficiencies and create a foundation for sustainable growth.
Key components of the solution included:
- Webflow CMS Forms: Customized forms were built to capture participant data for programs and classes. This information automatically flowed into Salesforce via Zapier, reducing manual data entry and providing real-time updates.
- Event Calendar Integration: Class schedules and attendance were managed directly in Salesforce, improving efficiency and ensuring accurate records.
- Classy Fundraising Integration: Online fundraising campaigns, donations, and donor engagement were tracked in one centralized Salesforce environment.
- Automated Workflows: Repetitive administrative tasks like follow-ups and data updates were automated, giving staff more time to focus on strategic, high-impact initiatives.
- Streamlined Donor and Program Data: Salesforce was configured to organize donor and program participant data into actionable segments, empowering targeted fundraising campaigns and personalized outreach.
- Scalable Architecture: The solution was designed to grow alongside Child Bridge’s expanding programs and operations.
The Impact
Increased Donor Engagement
Streamlined Program Management
Automated Data Workflows
Scalable Operations Growth
With Salesforce now at the center of its operations, Child Bridge has transformed the way it manages programs and fundraising. Automated data integrations and workflows have reduced the burden of manual processes, allowing staff to focus more time and energy on supporting families. By streamlining segmentation and centralizing data, the organization can now run more targeted, effective fundraising campaigns that have increased donor engagement and strengthened relationships with supporters.
Real-time data synchronization across Webflow CMS, Event Calendar App, and Salesforce has significantly simplified class scheduling and participant tracking, enhancing program management and operational efficiency. With a scalable Salesforce environment in place, Child Bridge is well-positioned to continue expanding its services, sustainably supporting more families and amplifying its mission for years to come.
Together with Prolocity, Child Bridge has built a strong digital foundation that enables lasting growth and greater impact within its community.
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