Matt Farano

As Prolocity’s first hire in 2010, Matt has held numerous roles across the company. Over the years, he continued to narrow his focus on sales and sales leadership, and he’s been dedicated to growing the business ever since.

Expertise
Matt’s leadership skills and aptitude for business make him the ideal fit to lead Prolocity’s Business Development Team. He possesses a strong work ethic, excellent organizational skills, and strong attention to detail. Matt is both Salesforce Admin and Sales Cloud certified, and he plans to add Non-Profit Cloud and Health Cloud accreditations in the near future.

Passions
With deep expertise in the commercial and non-profit industries, he is passionate about leveraging Salesforce’s enterprise-class platform to solve today’s most challenging business problems.

Fun Fact
Matt is a golf enthusiast — You can find him on the golf course as much as his heart desires (that is if his wife allows)!